Key Points
- InstaAstro, an online astrology platform, secures $2.3 million in pre-Series A funding led by Artha Venture Fund, with participation from other prominent investors.
- The funding will fuel InstaAstro’s expansion plans, which include launching new services such as spiritual e-commerce, daily pooja, and Reiki healing.
- Nitin Verma, Founder and CEO of InstaAstro, expresses excitement about the company’s growth trajectory and aims for global expansion to cater to spiritual seekers worldwide.
- InstaAstro has achieved significant metrics, with over 200,000 monthly app installs and 50,000 minutes of daily consultations.
- Anirudh A Damani, Managing Partner at Artha Venture Fund, highlights the broad appeal of astrology across economic classes and believes InstaAstro is positioned to capture a significant share of the market.
InstaAstro, a leading online astrology platform, has secured a significant investment of Rs 18.50 crore (approximately $2.3 million) in a pre-Series A funding round led by Artha Venture Fund. The funding round also witnessed participation from LogX Ventures, Singularity Ventures, IR Capital Partners, Blume Founders Fund, and Aloke Bajpai, MD & CEO of Ixigo.
With this fresh infusion of capital, InstaAstro is gearing up to roll out a suite of new services aimed at enriching user engagement and broadening its spiritual and astrological offerings.
Nitin Verma, Founder and CEO of InstaAstro, outlined the company’s expansion plans, stating, “Navigating the cosmic journey of growth with our recent ARR achievement and the trust placed in us by our esteemed investors is exhilarating. Our new services are just the beginning. We’re poised for global expansion, aiming to connect more deeply with spiritual seekers worldwide.”
InstaAstro’s upcoming services include spiritual e-commerce, daily pooja, and Reiki healing services, catering to the diverse needs of its user base.
Established as a powerhouse in the online astrology realm, InstaAstro boasts impressive metrics, with over 200,000 monthly app installations and a daily consultation time exceeding 50,000 minutes. Anirudh A Damani, Managing Partner at Artha Venture Fund, expressed confidence in InstaAstro’s potential, remarking, “Astrology remains a subject of interest and cuts across economic classes. InstaAstro is rightly positioned to capture a large share of the astrology market by providing reliable and affordable access to its consumers.”
The platform’s growth trajectory is remarkable, with over 5 million users and more than 20 million minutes of cumulative consultation in the fiscal year 2024 alone. InstaAstro currently hosts 1,500 astrologers offering a wide array of services, including horoscopes, tarot readings, and numerology, available in multiple languages such as English, Hindi, and various regional dialects.
In a landscape teeming with competitors like GaneshaSpeaks, AstroTalk, Click Astro, and Bodhi, InstaAstro has carved a niche for itself by prioritizing personalized consultations and now, with its expanded services, aims to provide a comprehensive spiritual experience to its users.
As InstaAstro charts its course for global expansion, its continued commitment to providing reliable and accessible astrology services remains unwavering, promising an exciting journey ahead for spiritual seekers worldwide.
